Ideogram: the AI image generator that can actually spell

The text-in-image problem

Ask a typical image generator for a poster that says "Grand Opening Saturday" and you'll get beautiful typography spelling something like "Gand Openng Sturday". Rendering legible words is genuinely hard for these models, and it's Ideogram's particular specialty.

That makes it the natural first choice for anything where words are part of the design: event posters, book covers, thumbnails, simple logos, greeting cards.

Prompting for text that comes out right

Put the exact words in quotation marks inside your prompt, keep the text short, and say where it should appear: "a coffee shop poster with the words 'Fresh Roasts Daily' in bold letters across the top". Shorter strings survive far better than long ones.

Expect to regenerate a few times even then — accuracy is high by the field's standards, not perfect. Check every letter before using the result.

Design habits that transfer

Treat the generator like a junior designer: give it a mood ("warm, hand-drawn"), a composition ("centered, lots of white space") and a constraint ("flat vector style"). The more of the design you specify, the less of it you leave to chance.

Practical limits

Free usage runs on a daily credit allowance with paid plans for heavier use; check the site for current terms, including what commercial use your plan permits. And as with all generated imagery, don't pass results off as photos of real things.